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Alberta News & Views
Jul 07, 2024
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Amid Shocking Byelection Loss, Liberals Question Ad Strategy and Future Moves

The Conservative Party significantly outspent the Liberals on advertising in 2023, prompting introspection among Liberals about their strategy and effectiveness. Following a surprising byelection loss in Toronto, there are calls within the party to reassess their approach. Some Liberals argue they should have advertised more aggressively earlier and are now debating whether to alter their strategy heading into the next election. The debate highlights concerns over messaging effectiveness and the need for clearer differentiation between political visions.

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Trudeau to Address NATO Summit Amid Ukraine Crisis and Defense Spending Scrutiny

Prime Minister Justin Trudeau will attend a NATO summit in Washington, D.C., amid critical discussions on Ukraine and defense spending. As NATO marks its 75th anniversary, Trudeau will join other leaders for a dinner hosted by President Joe Biden. Canada's defense spending, which is below NATO targets, is expected to be a topic of concern. Despite promises to increase spending, tensions with Russia, North Korea, and China add pressure. The summit will focus on Ukraine, with leaders expected to agree on substantial support, though Ukraine’s NATO membership remains a distant prospect. Trudeau will also meet U.S. politicians to strengthen Canada-U.S. relations ahead of the upcoming election.

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